Asia is renowned for its hustle and bustle; its ordered chaos; its mosaic of characters. However, in a world of immense multiplicities, finding like-minded individuals is no easy feat. With a rapidly increasing number of mixologists, the lack of an online community for them could prove to be detrimental: Potential realizations never to be created; out-of-this-worldly creations doomed to never exist.
As a staunch believer of connecting ideas, Mediasia Interactive unveils an unprecedented online platform in China for bartenders to connect and collaborate – infosbarasia.com. With support from Pernod Ricard, the site allows bartenders based in China to exchange recipes or to share news of events in the Asian bar scene. This manner of collaboration is the first of its kind in Asia, and will hopefully pave the way to an easier form of communication between mixologists. Infosbarasia.com allows users to build their own professional resume page; find other bartenders independently via a directory of users; enter competitions related to spirits knowledge and craft; and register to participate in masterclasses or tastings. To sign up for infosbarasia.com, fans can either use their wechat or email.
About Mediasia Interactive
Mediasia interactive is a young and growing web agency based in the heart of Shanghai. Specializing in web design and development, their passionate team has been at the forefront of numerous creative and technical projects spanning Europe and Asia. Since their formation in 2011, they have had over 140 projects online. As strong believers of producing work to be proud of, their team’s goal is to successfully combine creativity, innovation and expertise in their projects.
For more information on this project visit the case study on our website.